Direct Choice was presented with three Benjamin Franklin “Benny” Awards for Marketing Excellence by the Philadelphia Direct Marketing Association, during their recent annual awards dinner. Direct Choice won two awards for CareFirst’s Turning-65 Medicare Supplement Campaign, which includes a Benny award for “Best Website Creative” and an Honorable Mention award for “Best Direct Mail Creative”. Direct Choice also received a Benny award for Mutual of Omaha’s Juvenile Whole Life direct mail package. A special acknowledgement goes to the team at Synergema who partnered with Direct Choice on the design of the CareFirst website.
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