Join in the Madness

This year, BCA is hosting an entire MONTH OF MADNESS! We are as bummed as everyone that we can’t be together for our annual March Madness event, but we we’re not going to let COVID stop us from keeping the tradition alive.

There are multiple experiences you can participate in starting on March 11th and culminating on April 5th for the NCAA Men’s Basketball Championship Game.

We are again partnering to support Coaches vs. Cancer, and are offering several fun ways to support our fundraising efforts (and get your competitive juices flowing).

Participation and attendance is open to BCA members, their employees, guests, friends, etc.

Below we’ve highlighted just two of the experiences you can participate in…but please visit for all the experiences and more details.


We will Kickoff the Madness on March 11th at 3pm. Join us virtually to learn about all the experiences you can participate in. RSVP on the member portal to receive the Zoom link.


A March Madness Bracket pool is one of the beautiful equalizers. When it comes to making predictions and filling out your bracket, we are all equal parts genius and fool. You don’t have to know college basketball at all in order to participate, all are invited to join the fun and compete for bragging rights…AND lots of great prizes. Purchase a bracket for just $25, all proceeds benefit Coaches vs Cancer. It’s easy to enter the Bracket Madness, just click here.

More details at